Marketing Assessment and Cost Benefit Scenario of Indigenous and Exotic Fish Fry in the Chachra, Jashore, Bangladesh

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Published: 2023-11-15

Page: 608-622

Md. Jahidur Rahman

Institute of Marine Sciences, University of Chittagong, Chittagong-4331, Bangladesh.

Md. Atiqul Islam Mondal *

Department of Oceanography, University of Chittagong, Chattogram-4331, Bangladesh.

Mohammad Rokan Uddin

Department of Oceanography, University of Chittagong, Chattogram-4331, Bangladesh.

Md. Royhanur Islam

Institute of Marine Sciences, University of Chittagong, Chittagong-4331, Bangladesh.

Nani Gopal Das

Institute of Marine Sciences, University of Chittagong, Chittagong-4331, Bangladesh.

*Author to whom correspondence should be addressed.


In this study, we present a comprehensive assessment of the marketing dynamics surrounding fin fish fry in the largest fry market of Bangladesh, spanning from Magur Potti to Babala Tola at Chachra, Jessore, during the period from April 2007 to May 2008. Our research focuses on discerning the variety, production trends, and trade patterns of fish fry within this market, ultimately shedding light on the implications for the aquaculture industry in Bangladesh. We set out to investigate the diversity of fish species, the production dynamics in hatcheries and nurseries, and the trade-related practices of fish fry traders in this bustling market. Data was meticulously collected through personal interviews with key stakeholders, including 28 hatcheries, 19 nurseries, 12 fish fry wholesalers, buyers, and culture farm owners. This comprehensive approach allowed us to gain valuable insights into the nuances of the market. Our study revealed 18 fish species, comprising both indigenous and exotic varieties, traded in the market. Notably, species such as Ruhu, Catla, Mrigel, Pangus, Silver Carp, Grass Carp, and Thai Puti were the major, with the presence of the Thai Rupchanda. Hatchery production trends exhibited fluctuations, with species like Silver Carp and Ruhu taking the lead in different years. In nurseries, Ruhu dominated among indigenous species, while Thai Pangus and Silver Carp fry held prominence among exotic varieties. The findings from this study provide a comprehensive overview of the dynamics of the fish fry market in Bangladesh. This research offered valuable insights for aquaculture stakeholders, policymakers, and researchers, shedding light on the diversity of fish species in the market, production variations, and the role of seed nurseries in knowledge dissemination. These findings can inform strategies for improved seed quality and trading practices, contributing to the sustainability and growth of the aquaculture sector in Bangladesh.

Keywords: Aquaculture, fish seed, hatchery, freshwater species, marketing dynamics, economic analysis

How to Cite

Rahman , M. J., Mondal, M. A. I., Uddin , M. R., Islam , M. R., & Das , N. G. (2023). Marketing Assessment and Cost Benefit Scenario of Indigenous and Exotic Fish Fry in the Chachra, Jashore, Bangladesh . Asian Journal of Advances in Research, 6(1), 608–622. Retrieved from


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